1

1

TV Spots

Chroma
The amazing world of online printing

Ah, what a spot this is! And with it came an adventure which brought satisfaction to the client and our team. We are responsible for everything: strategy, creation, production as well as digital and SM campaigns. We created a new world of the Chroma brand both with our tv commercials and dynamic, unusual creations all over the Internet.

SPOT

SEE THE MAKING OF

836 

thousand YouTube views

11 

milion Google views

461  

thousand LinkedIn views

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approach your inquiry?

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2

2

Social Media

Digital, social media
and more

It is quite a challenge to reconcile the requirements of 4 Tesco branches and 4 agencies from Central Europe. We run digital campaigns, website support, newsletters as well as FB and IG channels for Tesco Polska. We support the charity activities and loyalty campaigns of our Client.

114 

range

338 

advertisement views

700 

culinary and lifestyle
texts

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approach your inquiry?

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Prizes

2013

Effie Awards

Pro bono

2015

Davey Awards

Social Media
and Geolocation

2011 | 2010

3x Webstar

Professional
Services

2008

Golden Monkey

Advanced
Technology

3

3

Content Marketing

Malma Following in the footsteps of Italian tastes

We directed social media communication based on the interviews of Italians living in Poland. We published their stories on Facebook, Instagram and YouTube pages together with Italian recipes.

CINEMAGRAFY 1 2 3

CASE STUDY

420

thousand interview
views on YouTube

13

Italians involved
in the campaign

3088

Instagram followers

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approach your inquiry?

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4

4

Campaign Integration Across Many Channels

Obsessive
Valentines 2015

We combined authentic TV spots, interactive video, contests, social media, theatres and ambient into one effective campaign.

Results: Accumulative outreach of over 1.3 million

SPOT

MAKING OF

CASE STUDY

800

contest
submissions

1600

declarations of love
in OOH sphere

8720

interactions
on Instagram

0.9 mln

people who saw
our cinema ad during
the premier of "50 Shades of Grey"

We increased our influence and precisely reached our target group. (...) Goal achieved!

Sylwia Dyrek
Obsessive Deputy Marketing Director

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approach your inquiry?

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5

5

Influencer marketing

Stimulating influencers

We responded to the task "Gather influencers and go to Polish Instagram, promoting the white Snuffy Weiss snuff" by choosing a very specific group of creators. Authentic, original and easy-going, they couldn't be found by hashtags or tables. We selected them almost 100% organically, and the result was very satisfying for everyone.

32 

influencers

428 

thousend followers

>220   

thousend stories views

"Great cooperation! A very professional and solid approach to the subject from the agency. Everything that was to happen took place according to the previously agreed dates. I rate the cooperation 10/10 in every aspect :)”.

aktv.13
influencer

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approach your inquiry?

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the people of Abanana

Maks

PR Manager

Łukasz

CEO

Jarek

Head of Client Service

Agnieszka

Head of Creative

Piotr

Head of Art

Zosia

Community Manager

6

6

Competitions

We grow with yeast and ... fertilizers

For 6 years we have been running FB and IG profiles "I jest pysznie" for Drożdże Babuni. The competitions and the ambassadorial campaign gained committed fans. In addition, we also run a Lesaffre corporate profile, dedicated to the bakery industry. The client also entrusted us with Innbio, a brand of organic fertilizers which we support both on social media and in the production of product videos.

150 

thousend observers

5

number of profiles

1,349 

number of entries
in competitions

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approach your inquiry?

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7

7

Loyalty Program

Effective loyalty program

For the manufacturer of paints and thermal insulation systems, we have implemented a long-term loyalty program so contractors and sellers motivate each other. Purchases can be registered through many different channels, and thanks to e-commerce elements, it is easy to redeem points for rewards. The program is constantly updated with additional benefits for participants. Everyone wins!

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approach your inquiry?

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Firm’s revenue
in recent years

2017

2018

2019

2020

8

8

Real-time Marketing

Activlab Sport na FIBO

At the 2015 FIBO fair, on 45 hectares of land, 138 thousand people participated. We took advantage of our innovative tool, Hashlovers, using Instagram to conduct traffic to their stand and create business contacts.

1664

comments from
the target group

58 %

increase in
followers

Clients were shocked by how quickly we were able to invite them to our stand. We are convinced that, thanks to this campaign, people will remember Activlab Sport for a long time.

Tomasz Jarzębiński
Brand Manager

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approach your inquiry?

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Numbers

20

years on the market

42

employees

32

clients in consistent
service

1.41
mln

million fans/followers
of websites and profiles

9

9

Public Relations

PR for the brand Remington

We have effectual relations with journalists and bloggers. Using these, we organized contests and special events.

Results:

  • increase in brand recognition
  • creation of positive reputation
  • support of product sales processes
5,929

mentions in social
media in one year

4,670,596 PLN

advertising equivalent value

930

contacts created

I am pleased with the service of the agency because of their competency, availability, as well as their speedy contact.

Magdalena Walińska
Brand Manager of Remington

We can work for your brand as well!
Let’s talk

Łukasz Wołek

Inquiries

tel. 600 004 680

Maks Michalczak

Public Relations

tel. 728 834 283

ABANANA

os. 2 Pułku Lotniczego 47A
31-870 Kraków

t: 12 292 33 33
f: 12 292 39 39
e:

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